The Future of Advertising will be Integrated
Both Sides of the Table
APRIL 30, 2011
And as Jon Steinberg of Buzzfeed points out, the CTRs for social media banner ads are just 0.08%. We are investing heavily in these changes. As evidenced by the eye-tracking studies – they will remain in the stream. We believe this is why Google Ventures invested in Pixazza. Nowadays banner ads get on average 0.2%
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