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I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. That’s why people turn up to Buzzfeed. His words, “we find things on Sunday morning that will be on the Today show on Tuesday morning.&#
When I first started writing this blog several years ago I had less followers than you have right now. But the realist in me knew I couldn’t write daily nor could I convince you to think to check out my blog with regularity. data has confirmed it and BuzzFeed has built an entire business around it! I should know.
He can write well about economics but dude can’t Tweet. It’s no wonder Buzzfeed, Vox, Upworthy and others are growing leaps. Rupert Murdoch is nearly 84 and he seems to have figured out how to be authentic on Twitter and even engage a bit as you can see if you follow his amusing Tweet stream. And he follows 2 whole people.
Jeff Bezos didn't get to be the world's richest man by writing a lot of checks, and one recent way to keep Amazon's profits healthy has been to cut its affiliate commissions scheme. Top Publications: BuzzFeed News, Vox, New York Magazine. That’s formidable growth, given that the bookselling site only launched this past January.
Is it any surprise to see Zulily in Seattle, Wayfair in Boston, ExactTarget in Indianapolis, TrueCar in Los Angeles, GroupOn in Chicago or BuzzFeed in NYC? And of course we have great public companies that have spanned content & communications like J2 Global whose market cap as of this writing is a cool $2.5
I spent more time organizing my tax forms, keeping them safe, getting invoices together, getting invoice templates, then getting them out there and tracking down my payment for writing the article. The article can take 10 hours to write a good article and the paperwork can take five hours. Hustle and write as much as possible.
It’s more like writing a Tweet vs. sending a Direct Message (DM) in Twitter, which feels more intimate and intrusive or a FB post vs. a Private Message. It has Vice, Tastemade, Vox, ESPN, Comedy Central, BuzzFeed and more. I promise to write more about how to get the most out of it and why I think it’s important for media.
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