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This Week in Venture Capital – Episode 2

Both Sides of the Table

I was on This Week in Venture Capital (TWiVC) again this week with Jason Calacanis. It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. In fact, it is Overture 2.0.

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Idealab

Tech.Co

The structure of Idealab has allowed us to test many ideas at once and turn the best of them into companies, attracting the human and financial capital necessary to bring them to market. New models for improving the search experience are at the core of several companies currently growing inside of Idealab.

Idealab 70
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Interview with Dan LeBlanc, CEO and Co-founder, Daasity

socalTECH

in a funding led by Orange County's Okapi Venture Capitalis looking to help direct to consumer brands use better data to direct their marketing and other efforts. Dan LeBlanc: We spent about the first year and half after we were founded, really developing our product, which we launched at the start of Q1. Do we want to raise capital?

Startup 113
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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly. billion in venture capital to LA’s technology startups and 2014 will shatter that figure. Both are massively funding other LA tech companies through what Fred Wilson once defined as “recycled capital.”

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

We were the first to develop solution purpose-built for this industry and with a lot of hard work and a lot of feedback, we’ve gotten things mostly right. You have tremendous momentum and clearly could have raised capital from a variety of sources. They understand performance marketing and want to spend more of their budget on it.

Marketing 209
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. However, Search Engine Management (SEM) is not a “set and forget” exercise.

Customer 164
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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever. But also when you’re developing so is your competitor.