branson 
Startup Professionals Musings
JULY 31, 2022
In fact, Conscious Capitalism companies, for example, historically have outperformed the S&P 500 index by a factor of ten. Shared risks (open capital). If you are at the funding stage, try the new crowd-funding platforms or micro-capital investments. In the idea stage, get customers involved with an engaging contest.
Startup Professionals Musings
OCTOBER 23, 2021
Examples include the Conscious Capitalism® movement, founded by John Mackey of Whole Foods, the B Team , founded by serial entrepreneur Sir Richard Branson, and the Benefit Corporation (B Corp) form of business now available in 35 states. That means educating targeted supporters is key, even before you start to sell.
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Startup Professionals Musings
APRIL 27, 2022
Lots of people are trying to help, with new twists on the age-old model of free-market capitalism that has driven businesses for the last 500 years. Many young entrepreneurs seem to think that capitalism and making profit are dirty words. Making a profit does not imply greed. Responsibility and integrity are still the key.
Startup Professionals Musings
DECEMBER 17, 2016
Examples include the Conscious Capitalism® movement, led by John Mackey of Whole Foods, the B Team , led by serial entrepreneur Sir Richard Branson, and the Benefit Corporation (B Corp) form of business now available in 30 states. That means educating targeted supporters is key, even before you start to sell.
Startup Professionals Musings
JULY 28, 2019
Lots of people are trying to help, with new twists on the age-old model of free-market capitalism that has driven businesses for the last 500 years. Many young entrepreneurs seem to think that capitalism and making profit are dirty words. Making a profit does not imply greed. Responsibility and integrity are still the key.
Startup Professionals Musings
JANUARY 6, 2019
Examples include the Conscious Capitalism® movement, founded by John Mackey of Whole Foods, the B Team , founded by serial entrepreneur Sir Richard Branson, and the Benefit Corporation (B Corp) form of business now available in 33 states. That means educating targeted supporters is key, even before you start to sell.
Startup Professionals Musings
DECEMBER 31, 2018
Rather than enhancing the offering you have, develop and offer new products that capitalize on the customers that you already know well. Since these usually require a large investment, and more time, including customer education, they need to be started while your current business is still healthy.
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