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What I Would Look for When Choosing a VC – Knowing What I Know Now?

Both Sides of the Table

VCs should be more of a coach than proscriptively telling you what to do. Think of web vs. mobile. Traditional software vs. SaaS. I’ve sat on ad tech boards with board members who clearly knew little about impressions, fill rates, CTRs, RTB, eCPMs or the difficulties & opportunities of embedded mobile SDKs vs. HTML5.

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Entrepreneurs: Are You an Olympic Athlete or a Spectator?

InfoChachkie

The following guest post is from Laurie Barkman, Marketing Lead at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable. What if they attended a community college?

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Interview: Seth Epstein of SocialStay

InfoChachkie

Value Prop Twitter Style : SocialStay is: "An easy to set up & manage mobile platform designed for the hospitality industry. Month by month, the hospitality business is sorting out how mobile plays a role in increasing revenue and driving loyalty. Seth attended UCSB but dropped out to start a denim company. .

Startup 233
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How Boards Need to Evolve Over Time

Both Sides of the Table

I’m going through this situation now with the first investment that I ever made as a VC in Invoca – (Inbound voice call), a SaaS marketing automation company. How to build a great forecast. We we’re now a tight board of early-stage VCs, management and two hands-on operational experts in our target markets.

Startup 325
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What I’ve Learned from Fred Wilson

Both Sides of the Table

So part of playing an effective coach is helping the team to see the answer for themselves. Fred has of course been a public mentor to us all with his market-defining terminology that he popularized including “freemium” and “mobile first.” This works brilliantly.”

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Who Should you Hire at a Startup?

Both Sides of the Table

And you can always bring on a senior person as a mentor / coach to help guide you personally to become a better sales leader until you’re ready for somebody more senior on your team. SaaS was hot so I was able to land a very impressive guy. In LA I know that people like Vince Thompson do a great job with this.

Startup 327