What I Would Look for When Choosing a VC – Knowing What I Know Now?
Both Sides of the Table
JANUARY 22, 2014
VCs should be more of a coach than proscriptively telling you what to do. Think of web vs. mobile. Traditional software vs. SaaS. I’ve sat on ad tech boards with board members who clearly knew little about impressions, fill rates, CTRs, RTB, eCPMs or the difficulties & opportunities of embedded mobile SDKs vs. HTML5.
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