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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. A version of this article previously appeared on Inc.

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Diva Startup Tips: @LadyGaga, @JLo, @Cher, @KatyPerry, @MariahCarey & @NickiMinaj

InfoChachkie

Make no mistake, successful entertainers are entrepreneurs. Entrepreneurs and entertainers alike must address their fears. As noted in 6 Hands-on Tips To Conquer Your Entrepreneurial Fears , entrepreneurs should tackle intimidating obstacles because it, “expands your capacity to deal with challenge(s).”

Tips 204
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The Power of Twitter in Information Discovery

Both Sides of the Table

First, A Primer: Portals, RSS, Feed Readers & Delicious - When the web started we needed directories to find information and thus Yahoo! Then came RSS ( Really Simple Syndication ) widely credited to Dave Winer for driving the spec & adoption. And the company that helped websites publish RSS?

RSS 349
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Eucalyptus Systems CEO Marten Mickos Shares His Secrets Of Startup Success

InfoChachkie

As part, of UC Santa Barbara’s Distinguished Lecture Series, Eucalyptus Systems' CEO, Marten Mickos shared his insights and advice regarding what it takes to be a serially successful entrepreneur. As an early executive at MySQL, he helped build the company into the world's most used open source database. Success 101.

Startup 245
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How This Startup Kicked Oracle’s A$$

InfoChachkie

How did a small, open source software company from Finland capture billions in market share from Oracle? You can watch Marten tell his entertaining story in the following 15-minute excerpt from his UC Santa Barbara talk. spread over three different companies (and) we brought it all together. There were twelve people. We spent 1.6M

Oracle 229
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63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

where entrepreneurs share their stories. Subscribe to RSS. Subscribe to RSS. 63 Los Angeles Entrepreneurs To Be Proud Of By mario on May 2, 2012 in Features , grid. Free Corporations For First-Time Entrepreneurs. Right now they’re setting up 500 free corporations for first time entrepreneurs. Idea Mensch.

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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

Rather than hire the clichéd booth babes (which I have always found to be more than a bit sleazy), the company secured the services of a cigar-smoking, bearded angel with an exaggerated New York accent. Her company has since signed a contract with Central Desktop. Serial entrepreneur Seth Epstein is an incredible marketer.

Marketing 209