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The Power of Twitter in Information Discovery

Both Sides of the Table

First, A Primer: Portals, RSS, Feed Readers & Delicious - When the web started we needed directories to find information and thus Yahoo! Then came RSS ( Really Simple Syndication ) widely credited to Dave Winer for driving the spec & adoption. And the company that helped websites publish RSS?

RSS 349
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Avoid Death By PowerPoint – Create Slides That Don’t Suck

InfoChachkie

If you are a startup seeking funding, convey your company's origins, your current status and your ideal exit. More Is Less - I recently had lunch with a friend who is a highly successful entertainment industry executive. Entertaining slides are effective, as long as they do not distract from your story. What's Your Story?

Slides 258
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Diva Startup Tips: @LadyGaga, @JLo, @Cher, @KatyPerry, @MariahCarey & @NickiMinaj

InfoChachkie

Make no mistake, successful entertainers are entrepreneurs. Entrepreneurs and entertainers alike must address their fears. Women entrepreneurs need to take a cue from successful women entertainers, who also compete in what is largely a man’s world. The Company You Keep. Tweet this quote]. It’s not gonna be about my looks.

Tips 204
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How This Startup Kicked Oracle’s A$$

InfoChachkie

How did a small, open source software company from Finland capture billions in market share from Oracle? You can watch Marten tell his entertaining story in the following 15-minute excerpt from his UC Santa Barbara talk. spread over three different companies (and) we brought it all together. There were twelve people. We spent 1.6M

Oracle 229
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Eucalyptus Systems CEO Marten Mickos Shares His Secrets Of Startup Success

InfoChachkie

As an early executive at MySQL, he helped build the company into the world's most used open source database. MatchON Sports it was one of the biggest dot com companies in Finland and it went straight ( into) the wall and went bankrupt. Marten has enjoyed a celebrated entrepreneurial career. For Marten, self-deprecation comes naturally.

Startup 245
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Ask the Career Expert: “Why Do I Need a Mentor?”

InfoChachkie

When I was 19 years old I contacted the then most powerful man in the entertainment industry to be my mentor: Michael Ovitz. Just look on their company website. No listing on the company website? Call the company and ask if they are taking interns or if any of the executives are looking to mentor. And it worked.

Mentor 164
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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

Rather than hire the clichéd booth babes (which I have always found to be more than a bit sleazy), the company secured the services of a cigar-smoking, bearded angel with an exaggerated New York accent. Her company has since signed a contract with Central Desktop. A company has a personality. Don’t Try Too Hard.

Marketing 209