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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. Saying, ''Hey, we want to pay you to write a book.’

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Brad Feld: Secrets To A Successful Startup Life (Hint – Creating Wealth Ain’t Everything)

InfoChachkie

Brad is in the midst of writing a series of startup-oriented books. When writing Startup Life , Brad noted that he and Amy''s primary goal was to avoid a YARB (Yet Another Relationship Book). The writing in the book and the boundaries and the context of that were interesting. Share and Enjoy.

Startup 248
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Startup Lessons From Pink Floyd’s Dark Side Of The Moon

InfoChachkie

By 2012, total sales exceeded 50 million copies and founding band member Roger Waters was cited by Forbes as the second highest paid musician of the year, pulling in $88 million. Pink Floyd recorded DSOTM after a year of writing and performing the material in front of live audiences. Share and Enjoy.

Startup 269
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Here’s How You Get A VC To Pull Out Their Checkbook

InfoChachkie

The Company. Distribution and Sales. Who do I write the check to and where do I send it? • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS. Opportunity. PAIN: what painful issue are you addressing and how extensive is the issue (e.g.,

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Here are 10 Tips from BuzzFeed to Make Your Content Go Viral

Both Sides of the Table

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. I’ll write a post on how to give feedback to employees and then I’ll get emails from people telling me they forwarded it to their whole team.

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7 Business Mistakes Serial Entrepreneurs Never Make (Twice)

InfoChachkie

As an entrepreneur, I helped create companies which achieved two IPOs and two trade sales totaling $385 million. Public relations at a startup is a sales process. No one has heard of you, your company or your solutions. Your commitments to investors must be significant enough to compel them to write you a check.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I guess let’s file this under sales & marketing advice. I recently wrote a piece for Mashable on how to create a company blog. Don’t just write a carbon copy of what somebody else is doing. OK, well, actually the first thing I did is come up with a list of 50 posts that I wanted to write.

Blogging 286