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5 Steps To Finding The Best Investor For Your Startup

Startup Professionals Musings

Struggling entrepreneurs are often so happy to get a funding offer that they neglect the recommended reverse due diligence on the investors. Taking on equity investors to fund your company is much like getting married – it is a long-term relationship that has to work at all levels. It’s no fun for either side.

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5 Keys To Vetting Investors Before You Accept Funding

Startup Professionals Musings

Struggling entrepreneurs are often so happy to get a funding offer that they neglect the recommended reverse due diligence on the investors. Taking on equity investors to fund your company is much like getting married – it is a long-term relationship that has to work at all levels. It’s no fun for either side.

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10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Respond to reviews to give a personable picture of you, your company, and your products.

Marketing 107
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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Respond to reviews to give a personable picture of you, your company, and your products.

Mobile 173
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10 Funding Quotes Every Entrepreneur Should Skip

Startup Professionals Musings

Other writers, like Guy Kawasaki, have irreverently called some of these “entrepreneur lies,” but I prefer to think of them as innocent over-enthusiasm or over-confidence that can kill your deal. First, no investor is interested in a company that is only looking to get 1% of a market. All we have to do is get 1% of the market.”

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How the myth of the ‘girlboss’ harms emerging women in tech

TechCrunch LA

billion company in the brutally competitive beauty industry, especially one with such broad appeal. After all, Glossier’s founder and CEO Emily Weiss is very, very far from the first entrepreneur to profit off of our desire to look good. Then, Amoruso started a company called Girlboss that was likened to “Linkedin for Women.”

Startup 280
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The Corrosive Nature of Over-Introducers

Both Sides of the Table

I try to steer entrepreneurs away from over-introducers and I often find myself wanting to be careful about them becoming an investor in companies I back. It starts seemingly innocent enough. A person at a board meeting starts listing all the people they know at companies a, b and c.

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