Competition Customer Events Technical Advisors 
Both Sides of the Table
JULY 23, 2013
I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. For 1991 I was very technical and also had a lot of practical business implementation experience in technology.
Startup Professionals Musings
NOVEMBER 5, 2018
Tech may be the tool, but hospitality – making life a little easier, more comfortable, and more enjoyable for your customer, is the winning focus. Unfortunately, too many of the technical entrepreneurs I mentor and advise are focused on their technology, and assume that the value will be self-evident to customers.
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Tech Zulu Event
JULY 28, 2012
This story highlights my experience at the event as a participant. . The team needed would consist of at least 1 non-technical business person (me) and 2 or more technical people—designer and developer. I was only able to create a team with non-technical business people and a designer. We had exactly 54 hours!
Frank Addante
JUNE 4, 2006
► 2009 (3) ► May (1) A Tour of the Rubicon Project Headquarters ► April (1) "Pay it Forward" Event for Students & Aspiring Ent. We provide turnkey digital messaging appliances for enterprises, service providers and software developers to send marketing, e-commerce, CRM and customer service email.
Frank Addante
MAY 15, 2006
► 2009 (3) ► May (1) A Tour of the Rubicon Project Headquarters ► April (1) "Pay it Forward" Event for Students & Aspiring Ent. We had over 3,000 customers, delivered over 8 billion e-mails and online advertisements per month and reached over 65% of the Internet population through our technology (adMonitor).
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