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If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. For 1991 I was very technical and also had a lot of practical business implementation experience in technology.

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Apply Hospitality-Driven Thinking to Your New Venture

Startup Professionals Musings

Tech may be the tool, but hospitality – making life a little easier, more comfortable, and more enjoyable for your customer, is the winning focus. Unfortunately, too many of the technical entrepreneurs I mentor and advise are focused on their technology, and assume that the value will be self-evident to customers.

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8 Career Advancement Principles Of Ownership Thinking

Startup Professionals Musings

Steve Jobs started his technical career creating circuit boards at Atari, before joining Steve Wozniak to build personal computers in his garage. If your job is processing transactions, you need to work on ways of enhancing transactions from a customer perspective and how to attract more business, rather than just counting transactions.

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7 Pitching Tips to Help You Crush Your Next Investor Meeting

Tech.Co

One of the biggest turn offs for investors are founders who don’t know the basics of their business, especially their market and customer. They have to know their industry, know their customers, and understand what it takes to make their customers happy.”. I would advise trying not to get into an argument with an investor.

Tips 70
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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

You are particularly vulnerable if: You have revenue concentration (few customers each providing a large total of percentage of your revenue). You have a large number of startup customers (because when markets crash they have a funny way of going bankrupt quickly or cutting burn precipitously). Valuation.

Startup 383
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Many Startups Stumble on International Cultures

Startup Professionals Musings

Our own subsidiary, of a major technology company, started to repair and service competitive products in order to maintain our own technical staff and service capabilities. Respect local customs and practices. We retained legal council in Milan and were advised that we would loose if the case went to trial.

Startup 90
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How to Handle a VC Presentation with No Deck

Both Sides of the Table

I would argue that this mostly consists of consumer Internet companies (although not exclusively) and it is predominantly early-stage people who are product gurus and have a mildly technical bend to them. Who are your key customers? Talk about the customer problem and how you solve it. I’m sure there are many more.