Remove enchantment
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6 Keys To Enchanting Your Customers With Your Service

Startup Professionals Musings

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. Start with feedback from real customers, set measurable objectives, and make sure rewards and incentives are tempered by customer experiences, rather than only internal thresholds.

Customer 168
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7 Business Mistakes Serial Entrepreneurs Never Make (Twice)

InfoChachkie

Fallacy: Startup ventures tend to evolve, especially after you begin speaking with pesky customers and demanding partners. Fallacy: The sad reality is that PR Firms value their relationships with media and industry gatekeepers more than their relationship with any single client. Perform China Syndrome Market Analysis.

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Ten Rookie Startup Mistakes You Won’t Make

InfoChachkie

Thus, you must first create the playbook by which an independent sales rep can readily sell your product, including: identifying objections and developing strategies to overcome them, creating reference accounts and establishing meaningful customer adoption. 2) Secure Your Intellectual Property Too Early. 3) Attempt To License An Idea.

Startup 242
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Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

How to Enchant Your Customer - How to Change the World , November 23, 2010 I love to do business with small businesses—in-store, online, for myself, for others, for pleasure, for work—it doesn’t matter to me. No Business Plan Survives First Contact With A Customer – The 5.2 Your First Iteration of an Idea Will Be Wrong.