Competition Customer Slides Writing 
Startup Professionals Musings
MAY 19, 2010
A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Most advisors will tell you to write the business plan first (20-30 pages), then distill the key points into a set of Microsoft PowerPoint slides for standup presentations to potential investors. Opportunity sizing.
Both Sides of the Table
MAY 14, 2018
Whenever you write your deck and send it out I think you should actually think to yourself, “my competitors are probably going to read this one day and this will be forwarded widely” and if your response isn’t “so what!” There are a million ways to make graphics lighter or resize your file without a huge impact on the quality of the slides?—?after
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Both Sides of the Table
JUNE 20, 2013
Simply, this is identifying a customer need which has economic value to them if they can solve it. ” and if you can’t persuade enough potential customers they have some pain that needs fixing you probably should stick to your day job. Teams usually start with terminology that is very insular and less relevant to customers.
Both Sides of the Table
JANUARY 13, 2011
I talked about this in the TWiVC video but I didn’t do a good enough job of writing it up in the summary notes in the post. I think the norm in the industry is still to see Powerpoint slides and I wouldn’t hold this against anybody. I’m usually itching to just see what you’ve built. Mobile app? Bijan is right.
Startup Professionals Musings
DECEMBER 8, 2017
Let me be quick to say that a plan doesn’t have be a book, and probably should start as a “pitch deck” of maybe a dozen slides which cover all the right bases. Since this document is outward facing, it is important to keep the terminology and tone consistent with that of your customer set, investors, and business partners.
Both Sides of the Table
OCTOBER 19, 2009
I had seen many cycles and decided that since I was going to do it all over again I should write about it. It included one firm who I asked not to call Salesforce.com as a reference (they were our largest pilot customer) and in their kindness they called Marc Benioff (the CEO) and asked his opinion. That changed very quickly.
Both Sides of the Table
NOVEMBER 3, 2010
Packaging, pricing & discounts – In the early days of my first company we always had “list prices&# we quoted to customers and of course we were always willing to negotiate based on who the client was, how important the business was to us, who the competition was and how well the deal was negotiated. I was the laggard.
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