This Week in VC with Farb Nivi, Founder of Grockit
Both Sides of the Table
JUNE 3, 2010
Founded in January 2010 by Stephen Hood (ex-Delicious head of product), Dave Baggeroer (Stanford’s Institute of Design), and Josh Whiting (ex-senior engineer at Delicious and Craigslist). Pricing engine helps publishers ascertain ad inventory pricing by analyzing ad transaction data from the market/exchanges. MetaMarkets.
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