Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Paid search engine ranking (PPC) is just buying advertising for your business. Cost per click (CPC).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). PPC is sometimes called “buying your way into search results.” Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90

Eric Greenspan

NOVEMBER 9, 2009

Google, Amazon and Ebay have been at the game for a long time. Through CJ’s website, Publishers/Affiliates bring hits to Advertisers’ websites by using Google Adwords, blogs, email, Twitter, Facebook and other means. Be careful out there as many have perfected this process and they are your competition.

Santa Barbara 106

Santa Barbara PPC Blogging Google 106

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company. Cost per click (CPC). Cost per action (CPA).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Dan Yomtobian: Scour is a social search engine, which meta searches Google, Yahoo, and MSN. We overlay our own algorithm and decide what listing to show, in what order, based on how Google, Yahoo, and MSN spit back data to us.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Both Sides of the Table

OCTOBER 29, 2009

Google’s AdSense) or some other form of ad. As John Battelle chronicles in his brilliant (and must read) book, The Search , Google thought this idea stunk. So Google launched Google AdWord and AdSense based in part on technology it acquired when it bought an LA-based company called Applied Semantics. &#.

Ideas 286

Ideas Advertising Google Technical Review 286