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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today.

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10 Answers That Make Your Startup Plan Investable

Startup Professionals Musings

Either of these qualms can ultimately sidetrack your startup as not worthy of investment, so it pays to do your homework on what you say and how to communicate effectively. Investors are looking for a concise description of your product or service without technical jargon or fuzzy marketing terms with value quantified in customer terms.

Invest 108
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4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

If there are conflicts within the team, or differing views of the strategy, or evidence of missing processes and tools, the investment process will likely be terminated. Make yourself available to answer any questions, show your enthusiasm, and explain both the positives and negatives of the external investment process.

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How To Prepare Your New Venture For Investor Scrutiny

Startup Professionals Musings

If there are conflicts within the team, or differing views of the strategy, or evidence of missing processes and tools, the investment process will likely be terminated. Make yourself available to answer any questions, show your enthusiasm, and explain both the positives and negatives of the external investment process.

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10 Preparation Steps to Win an Angel Investment

Startup Professionals Musings

The corporate entity lends itself best to the concept of “sharing” equity required by investors, and unincorporated entities don’t get funding. Having a defensible competitive advantage or “barrier to entry” is another critical step to funding, and another common stumbling block during all phases of the funding process.

Invest 99
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7 Keys To A Compelling Investor Executive Summary

Startup Professionals Musings

Few investors these days have the time or patience to read a full business plan, so a better way to catch their eye is with a tightly written and well formatted two-page executive summary. Include your sustainable competitive advantage. Professional investors look for the right people more than the right product.

Summary 101
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Ten Tips for an Investment-Grade Business Plan

Startup Professionals Musings

Things that make it investment-grade for outside investors will also benefit you, since you are the ultimate investor. Every plan must start with the problem you are solving, not a description of your company and product. Competition and sustainable advantage. Competition and sustainable advantage. Solution and benefits.

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