Remove Competition Remove Marketing Remove Mentor Remove Metrics
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7 Keys To Keeping Your Business Agile And Competitive

Startup Professionals Musings

If you aren’t yet adapting to the market and your customers, you are falling behind. In other words, change in your business has to become the accepted norm, just like it is in your market. Be proactive rather than reactive to market change. Foster a collaboration culture, rather than competition.

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6 Marketing Accelerators For Boosting Business Growth

Startup Professionals Musings

Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. I also look for a commensurate portion of the plan describing the specific innovative marketing deliverables, beyond the traditional marketing items.

Marketing 133
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7 Keys To Teaming With The Right Mentor For Success

Startup Professionals Musings

Why is it that only the most successful entrepreneurs , including Mark Zuckerberg, Bill Gates, and Richard Branson, admit to having a mentor and actually use them? Obviously, I’m a big fan of business mentors based on my own experience, since I have been at different times on both the contributing and receiving end of the relationship.

Mentor 95
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Praying to the God of Valuation

Both Sides of the Table

How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. What happened?

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5 Business Growth Drivers Facilitated By A Co-Founder

Startup Professionals Musings

Thus, in my mentoring of potential technical entrepreneurs who have a real passion for their technology, I often recommend that they find a co-founder who can manage the marketing and execution elements of the new venture. If tracking the market and reality checking are not your thing, you may need a partner who can fill that gap.

Mentor 133
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10 Strategies To Avoid Bad Risks In Your New Venture

Startup Professionals Musings

Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, like skipping quality checks to save money, are recipes for failure. If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing. In reality, all risks are not the same.

Resource 121
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8 People And Process Skills Required In Any Business

Startup Professionals Musings

They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills. In addition to listening, they spent much of their time communicating their vision and marketing themselves to everyone they encountered.

Startup 113