excludesivity 
InfoChachkie
MAY 23, 2011
Hipster-wannabes routinely wait in line for hours for the opportunity to buy exorbitantly priced drinks in an exclusive nightclub. As such, deals are not exclusive, they are excludesive. Fortunately, you can usually establish meaningful relationships with BDCs without agreeing to excludesive provisions. An Alliance Of Two.
InfoChachkie
MAY 16, 2011
1) Expect Independent Channel Sales Reps To Perform Missionary Sales. Rationale: I cannot afford to hire a direct sales force. Fallacy: Third-party, OEM (Original Equipment Manufacturing) representatives succeed once the sales process is defined, proven and documented. Public relations at a startup is a sales process.
InfoChachkie
MAY 19, 2011
Agree to Bundling Without a Minimum Price. If you do not assign a price tag to your engineers’ time, an aggressive BDC could quickly consume all of your technical resources, precluding you from executing other technical initiatives. Do Not Agree to Bundling Without a Minimum Price. Serve up World-wide Distribution.
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