beware-the-consultant 
InfoChachkie
DECEMBER 2, 2009
As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.
InfoChachkie
OCTOBER 24, 2011
It may sound counterintuitive, but the greater constraint investors place on their financial resources during a downturn, the better your chances of success, given (of course) that your adVenture is able to either secure funding or generate adequate revenue from customers, as described below in reason #7 – Customer Dollars Taste Great.
InfoChachkie
JUNE 25, 2009
As outlined in Beware the Consultant , be wary when selecting a professional services firm. As outlined in Beware the Consultant , be wary when selecting a professional services firm. As such, a startup-oriented lawyer is a critical member of your extended adVenture team. free weekly Infochachkie articles!
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