Course Sales Screening Southern California 
Both Sides of the Table
JULY 6, 2015
Many people are too cautious in sales processes and as a result when they present their solutions they end up sounding milquetoast and undifferentiated from anybody else in the market. I recently wrote about the three rules of sales. In sales we often call these USPs (I wrote about them here: Unique Selling Propositions ).
SoCal Tech Calendar
JUNE 14, 2016
The most obvious, is to drive sales. Of course, we have competitors. Before we came to market, there had not been the focus on having the right people at marketing events, that tracking people matters, and including those events as part of the sales funnel. For us, the funding was because we have so much opportunity.
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Both Sides of the Table
APRIL 17, 2010
And of course we had, TheMan. We’ll be conducting a series of educational programes covering: fund raising, team building, product development, sales, marketing, business development and how to prioritize your time as a CEO. But at the highest level they’ve created a marketplace for “flash&# sales.
Berkonomics
JUNE 11, 2015
It’s good advice; the theory being that entrepreneurs can discover the flaws in their business models sooner, make course corrections and move in a more favorable direction. You just had to be lucky, write reasonably good code and land in an industry with some legs, and of course, treat the customer well. . – Dave.
Both Sides of the Table
FEBRUARY 27, 2012
My friend and fellow SoCal venture capitalist Peter Lee wrote a post about the different roles within a VC and spent much time on the role of an associate. The process for raising money from a VC is a sales process and as such much of what is taught in enterprise sales can be applied. Some people have authority (A).
Both Sides of the Table
FEBRUARY 15, 2011
In my LA I often see computer screens open with entrepreneurs talking about digital media. So it would be unwise to say that funding outside of Silicon Valley will be easier. My fund – at $200 million – is the largest in Southern California. I live in the city of Santa Monica. LA investors are more pragmatic.
TechCrunch LA
NOVEMBER 4, 2019
Banks won’t underwrite an individual based on qualifications like their Instagram following, of course, and given that influencers don’t typically have a consistent income or a W2 statement to showcase their earnings, they may not be able to receive a bank loan to invest in their own brand. Benett/Dave Benett/WireImage). Rethinking value.
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