Remove Course Remove Search Engine Optimization Remove Web
article thumbnail

Granularity and Consistency of Startup Metrics

SoCal CTO

If you’re a Web-based startup, for example, show me how many unique visitors you think you can get in the beginning, and what you’re using for an estimated conversion rate (buyers to browsers). Show me how much each unique visitor is going to cost you in search engine optimization and pay-per-click search engine expense.

Metrics 159
article thumbnail

10 Keys To A Credible and Trusted Internet Web Domain

Startup Professionals Musings

Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking. Add a modest advertising presence. Join relevant business associations.

Web 117
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

7 Reasons To Avoid Stealth Mode For Your New Venture

Startup Professionals Musings

Optimize your web history and presence. Stealth mode normally means no time for search engine optimization prior to product launch, not to mention relevant blogging activity, and link building. Who are you fooling by not allowing your startup to be found?

article thumbnail

7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

Optimize your web history and presence. Stealth mode normally means no time for search engine optimization prior to product launch, not to mention relevant blogging activity, and link building. Who are you fooling by not allowing your startup to be found?

Marketing 105
article thumbnail

The Cost Equation for a Startup is Better Than Ever

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Of course, a word of caution is also in order here. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 102
article thumbnail

Learn Strategies for Tapping into Foreign Markets

Startup Professionals Musings

A translator will be able to alert you about any potential cultural issues with your web content. Good website localization also involves hosting and web infrastructure. This will allow more effective search engine optimization within foreign markets. And, of course, you'll need premises for them to work in.

article thumbnail

How to Market Your Startup to People Not Like You

Startup Professionals Musings

Her focus is on companies facing change, which of course includes every startup. Everyone must have a web site that is complete, inviting, and easy to use. Use social media, search engine optimization, blogging, and mobile media. The challenge is attracting customers not like you, since that isn’t so intuitive.