socalTECH

MARCH 4, 2010

It's pretty typical in the life of a startup, where we've proven we have a product people like, and use and demand, and can scale, and we did a pretty effective job of learning about advertising and making revenues off high yielding, CPC advertising. There is a huge demand from people, who have gone there to buy products.

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socalTECH

DECEMBER 15, 2010

They can sell those ads on a CPM, CPC, or CPA basis. If you look at the technology side, there are lots of different players on the supply side, even more on the data, and even more on the demand size. The software helps them manage all of that, so that they can target campaigns, optimize ads, and report out in different ways.

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Both Sides of the Table

OCTOBER 8, 2014

He presented a system where your search results would be ranked based on companies bidding for placement and where merchants would be charged on a “cost per click” basis (CPC). He built & IPOd Demand Media. He built & sold iMall in Internet 1.0 for $565 million to Excite.

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