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CampaignEQ's William Belk On Ads, Algorithms, and Attribution

socalTECH

We were limited to using products on the market, and we found that all of them were really designed for advertising networks and marketplaces using a traditional, affiliate model. How did you guys decide to shift from a consumer focused startup like Beachmint, to developing software tools? William Belk: That''s a good question.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

He presented a system where your search results would be ranked based on companies bidding for placement and where merchants would be charged on a “cost per click” basis (CPC). Intuitively most people know that LA isn’t just the entrepreneurial capital of the US but it is also the creative capital.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Thus, avoid link farms, mindless keyword content and similar techniques designed to make your site more Google friendly. Cost Per Click (CPC) or Download (CPD) – As the name implies, advertisers pay only for clicks on its advertisements or when a user downloads its software, case study or whitepaper.

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