Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Cost per click (CPC). Campaign setup and ad copy writing. Popular keywords have higher costs.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). Cost per click (CPC). Campaign setup and ad copy writing.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Cost per click (CPC). Campaign setup and ad copy writing. For most, it sounds like a magical process or a scam, with the experts spewing so many acronyms.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

InfoChachkie

DECEMBER 2, 2009

Affiliates invest the up-front marketing expenses required to attract customers. Some might be from banner ads and others may arise from an email campaign. . In many cases, editorial content in an email newsletter is an effective manner of acquiring customers.

Customer 164

Customer Custom Advertising SEM 164