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Customer Validation - 33 Great Articles

SoCal CTO

In both cases, the answer was that the founder would go to find other ideas, turn those into paper descriptions and validate it with customers. Customer Validation 101. The Fallacy of Customer Development Hubris Versus Humility: The $15 billion Difference Less is More, More or Less Yes, but who said they’d actually BUY the damn thing?

Customer 227
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Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

Steve is also a Stanford Professor and noted marketing entrepreneur. The Lean Startup approach dictates that successful customer development is an iterative process. By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically.

Startup 229
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StartupWeekend Next Teaches Teams How to Level Up

Tech Zulu Event

The creators of the renowned StartupWeekend — a place where random ad hoc teams work frantically for 54 hours to build a demo of a new business and then complete for fame and fortune — have picked up where StartupWeekend left off and have birthed a new course for entrepreneurs who need to level up called StartupWeekend Next.

Class 98
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. This article originally appeared on Inc.com.

Sales 393
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10 C-Level Positions That Are Red Flags For Funding

Startup Professionals Musings

What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. c-level entrepreneur funding startup titles' Chief Sales Officer (VP Sales). Chief Risk Officer. Marty Zwilling.

CTO Hire 100
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Top 29 Startup Posts May 2010

SoCal CTO

Why Entrepreneurs Hate Lawyers. In many of them I get asked similar questions, including the inevitable “what makes a great entrepreneur?” Consultants Don’t Pivot, Founders Do - Steve Blank , May 13, 2010 Consultants can help startups leverage their limited resources. They’re deep into Customer Development ,” he said.

Startup 248
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10 Job Titles Never Found in an Investable Startup

Startup Professionals Musings

What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. Unless your business is a religion, I don’t recommend it for a startup these days. Chief Sales Officer (VP Sales).

Startup 97