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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. question in sales. This article originally appeared on Inc.com.

Sales 393
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A Night Of #Hackfest With BetterWorks

Tech Zulu Event

In case you were out of town for the weekend, BetterWorks and Coloft of Santa Monica put together an amazing and area stimulating HackFest ( #hackfest ) on August 14th. Just shows to the growth in the Santa Monica area with people like the CoLoft helping to fuel the ecosystem.&#.

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LeanLA Presents: Beware of False Prophets

Tech Zulu Event

This particular evening, we attended the LeanLA meet-up located at Coloft, a swank professional co-op/work space in the heart of Santa Monica, known as the epicenter of the LA startup scene. He went on to explain a bit about the customer development model from Blanks: State business model assumptions.

Startup 86
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Startup Weekend LA | Recap February 2012

Tech Zulu Event

This past SWLA (February 24-26) was like non other and the 5th event to take place at Coloft here in Santa Monica. Till then — keep the ideas flowing, the customer development at full-speed and your lean cycle and iterations spinning as fast you can! Coffee is for closers!”

Startup 66