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Four SoCal Startups That Thrived Despite--or Because Of--Economic Downturns

socalTECH

There has been a lot of worry recently in the high tech industry and from venture investors about "headwinds" in the technology market, particularly with valuations of "unicorn" companies dropping, investors shying away from investing in rounds, and even employees looking for safer jobs.

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Interview with Gabriel Halimi, Co-Founder Of Flo Technologies

socalTECH

In a bid to prevent the damage from those plumbing failures and also help save water, Los Angeles-based Flo Technologies (www.meetflo.com) has developed a water monitoring device and shutoff valve for your home, which is connected to your smartphone and its own app. Plumbers are not exactly known for their adoption of high tech products.

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8 Tactics To Make You A Fearless Business Innovator

Startup Professionals Musings

As a potential investor, I always think of the high rate of failure of disruptive technologies, due to the longer learning curve of customers, infrastructure change consistently required, and higher marketing costs. Before you act, shut up and listen to employees, customers, and futurists.

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More Features Kill More Startups Than Lack of Money

Startup Professionals Musings

“Scope creep” (or feature creep) is an insidious disease that kills more good startups than any other, especially high-tech ones, and yet most founders (who may be the cause) never even see it happening. Define milestones for cost review and sign-off. Change requests must be visibly reviewed by executives frequently.

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The Perfect Pithy And Productive Investor Pitch

InfoChachkie

Entrepreneurs seeking funding should emulate Addie''s efficient and focused pursuit of perfection. When securing funding, entrepreneurs must balance the desire for perfection with the urgent need to ensure the process is efficient. Better than Amazon''s customer experience for any brand" and "LinkedIn on Steroids.". One-liners.

Product 208
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The Smartest Entrepreneurs Bootstrap Their Startup

Startup Professionals Musings

There is so much written these days about how to attract investors that most entrepreneurs “assume” they need funding, and don’t even consider a plan for “bootstrapping,” or self-financing their startup. Of course, every company needs these, in due time. You need a prototype. You need specialized equipment. Marty Zwilling.

Startup 100
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Don’t Look For Investors for All the Wrong Reasons

Startup Professionals Musings

There is so much written these days about how to attract investors that most entrepreneurs “assume” they need funding, and don’t even consider a plan for “bootstrapping,” or self-financing their startup. Of course, every company needs these, in due time. You need a prototype. You need specialized equipment. Marty Zwilling.