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Netflix Redux: Is It Ever OK to Fire Your Customers?

Both Sides of the Table

Netflix as a service has always prided itself on movie recommendations that are tailored specifically to you plus user ratings on the quality of films. Some customer segments value the DVD business and these may be more price sensitive. Some customer segments value the convenience of instantly available films. ”). .”).

Netflix 287
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7 Ways To Keep Your Business Working Like A Startup

Startup Professionals Musings

Instead of sizing up new opportunities and actively courting every new customer, you start worrying about cutting costs, repeatable processes , and overtaking known competitors. As a consultant, I hate to see you lose that startup focus on innovation, change, and customers. As the pace of change is growing, it can happen very quickly.

Startup 154
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6 Strategies To Anticipate And Survive New Entrants

Startup Professionals Musings

Thus they are blindsided and try to react quickly when a new competitor starts stealing customers. For example, we all remember when Blockbuster realized too late that Netflix was stealing customers by offering videos online rather than via DVDs, but even then they were unable to adapt their processes and their thinking.

Metrics 71
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7 Keys To Building And Keeping A Business Innovative

Startup Professionals Musings

Netflix, which is known for its creative culture, tells employees to “Say what you think, even if it is controversial. To connect with customers, for example, you need to understand the world from their perspective, not yours – this is one area where a diverse culture can make a huge difference. Encourage courage. Take smart risks.

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8 Startup Lessons From “The Founder” Movie

InfoChachkie

Even when it was published on Netflix, I had no desire to see The Founder movie, as it was clear from the film’s preview that it was yet another, “businessperson gone bad” film. Challenge the status quo and improve and innovate upon it, even if customers currently accept substandard offerings.

Startup 100
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9 Key Issues That Can Support Your Breakthrough Ideas

Startup Professionals Musings

Customers always have alternatives, most notably continuing to do what they do today without you. Plan to make it the best experiment that you can, with metrics to focus on the “why,” as much as “what.” They are reluctant to take advantage of questioning input from outside advisors, investors, and even friendly customers.

Ideas 117
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7 Keys To Making People First And Winning In Business

Startup Professionals Musings

In top current companies, such as Google, Apple, and Netflix, cultural strategies that include greater employee freedom and fostering creativity are the norm. In fact, most see a more direct relationship between customers and their business success, so employee focus by default will end up in third place. Place shapes culture.

Metrics 57