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Matt Knox and Joey Lane, Bingie

socalTECH

I started protyping an idea of how to do this, across all platforms. We did a lot of testing before we actually started designing and building Bingie, including running surveys, and started with kids as young as fourteen and people as old as 70. Netflix is now in 190 countries. Who is the target audience for the app?

Startup 113
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The Future of Television & The Digital Living Room

Both Sides of the Table

That said, Apple will remain a closed system designed to drive media consumption through a closed iTunes system and a take a toll for media distribution. Thus you see television manufacturers rushing to create content ecosystems, app platforms, TV OS’s and Internet offerings. The device itself will have no storage. We pause.

Content 386
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Snapchat 101 for VCs and Old Folks

Both Sides of the Table

Your customers are all on this product so not trying to grok this platform gives you a few big handicaps: Some VCs on on Snapchat and interacting with them daily on Snapchat and you’re not. It’s the frequency designed to keep old people out and keep the product cool and hip for young people. This is the dog whistle.

Snapchat 150
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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

For example, if you’re going to build a travel planning website (as many, many startup entrepreneurs do) your basic research would be: How much do people spend on travel books / guides today? No platform is naïve enough to allow an outsider to grow enormously large in their ecosystem without an appropriate tax or benefit to them.

Startup 150