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Why Your Marketing Campaign Sucks

Both Sides of the Table

.” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story. Do I have an “angle” from which to write the story (first company to do X, company does biggest X, consumer behavior is doing X)? That chart has information on it. Others were removed.

Marketing 389
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Attorney and Startup Business Advisor – Aaron Shechet

SoCal CTO

Not only do our business clients turn to us for lawsuits, but they also ask us to create efficient processes and develop their brands. You are writing about the essentials of business. I am planning right not to write a post about how startups often get SEO wrong. Any thoughts on my recent post Startup Metrics ?

Startup 150
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How To Build Startup Credibility Before Your Brand

Startup Professionals Musings

I know that finding time is hard, and good writing is simply not what most people do. Too many entrepreneurs spend big money on development, only to find out that the solution isn’t quite right. Writing a blog is all about communication, and that’s your number one job as founder of a new startup. Hone your communication skills.

Startup 101
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7 Reasons to Start a Blog Before Shipping a Product

Startup Professionals Musings

I know that finding time is hard, and good writing is simply not what most people do. Too many entrepreneurs spend big money on development, only to find out that the solution isn’t quite right. Writing a blog is all about communication, and that’s your number one job as founder of a new startup. Hone your communication skills.

Blogging 104
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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). In my experience, entrepreneurs who are overly paranoid or are information hoarders rarely do well. The following are some lessons I learned about early-stage startup marketing. Read their articles.

Marketing 380
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What I Would Look for When Choosing a VC – Knowing What I Know Now?

Both Sides of the Table

So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. SEO marketing vs. social marketing. Of course it is super helpful if a VC can drop you in to important people for business development, recruiting, PR, sales and eventually M&A. Most VCs are book smart. Connections?

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8 Ways That Blogging Will Kickstart Your Startup

Startup Professionals Musings

Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. Develop an efficient and effective writing style. Customers these days expect to find your information where they are, not where you are.

Blogging 110