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OpenX Launches New Ad Platform, Powers Groupon

socalTECH

Pasadena-based OpenX , the Internet ad server developer, said today that it has launched a new version of its OpenX Enterprise software. OpenX said the updated software includes such features as real-time ad bidding, more control by publishers over ad quality and pricing, new APIs, and other features. READ MORE>>.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

At Rincon Venture Partners , we have a laser focus on identifying groundbreaking adtech and business productivity SaaS solutions. It has developed a service akin to DataPop’s, focused primarily on dynamically increasing the relevancy of website content. and Overture Services. Another promising company in this space is SteelHouse.

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