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Entrepreneurs Should Forget ROI And Focus On Return On Life – The New Measure Of Wealth

InfoChachkie

According to Tige Young, Founder and CEO of Tui Tai Expeditions , entrepreneurs should de-emphasize ROI and focus on a more accurate measure of wealth, Return On Life. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • EmailRSS. Share and Enjoy.

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Holy Viral Attribution, Batman! Why Social Gets to Win

InfoChachkie

GraphEffect has delivered billions of impressions, millions of fans and unparalleled ROI for a variety of global brands on Facebook and Twitter, including: American Express, Disney, Walmart Bacardi and VISA. Why does social win the ROI battle? You can measure real ROI, which is multi-generational as it goes viral.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

This automated coupling of intent and content results in uber-relevancy and ultimately enhances marketers’ ROI. Not surprisingly, marketers are responding to DataPop’s ability to significantly enhance the ROI of their online campaigns. Any platform that makes ads suck less is welcomed by both Internet users and online marketers alike.

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