enchantment 
InfoChachkie
SEPTEMBER 28, 2011
Guy’s latest book, Enchantment , was released in March of 2011, to overwhelmingly upbeat reviews. As Guy notes in the accompanying video interview, his primary goal with Enchantment is to reach a broader audience, beyond the high-tech, startup world. I think Google+ is a great, great mechanism for enchanting people.”.
InfoChachkie
APRIL 25, 2011
Although many are entertaining, most fail to provide entrepreneurs with a sufficient return on their time investment. If you are a leader at a startup and you are reading a business book, you are not closing customers, raising capital, improving your product, or spending time with your loved ones. I was not disapointed.
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Startup Professionals Musings
DECEMBER 13, 2020
Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. The most memorable businesses, like Starbucks and Apple, no longer sell products, they sell ‘experiences’ with a product at the center. Find the best of the best models, and aim even higher.
Startup Professionals Musings
SEPTEMBER 4, 2021
Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. Investors, on the other hand, typically don’t even look very hard at the product or service, but prefer to evaluate first the entrepreneur, and secondly the business plan.
SoCal CTO
JANUARY 5, 2011
Some really great stuff in 2010 that aims to help startups around product, technology, business models, etc. 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication?
InfoChachkie
JULY 7, 2011
Advice For Emerging Entrepreneurs. Make Mistakes On Someone Else’s Dime – My students are sometimes surprised that I advise them to first work in an industry in which they have an interest, rather than starting a company right out of school. This tactic is especially relevant at a startup, where everyone must wear multiple hats.
Startup Professionals Musings
JULY 18, 2013
Starting a business is usually the result of a personal dream or need. Customers buy from people, not from a company, at least at the startup stages. This will kick-start your business, and improve your odds of success. Enchant your customers. Investors tell me that they invest in people, more than the idea.
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