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8 Strategies To Drive Your Startup To Profitability

Startup Professionals Musings

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners. Real growth always requires real marketing.

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How To Size Your Marketing Budget For Funding

Startup Professionals Musings

Concentrate elsewhere on the near-term marketing activities (which are also expensive) for this round of funding. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Get exposure for your expertise.

Marketing 102
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8 Keys To Scaling The Business After Initial Traction

Startup Professionals Musings

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners. Real growth always requires real marketing.

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). Poogling events/webinar, radio show expansion and social media relationships and events. . ;) What are you doing with social media to drive business for MakeItWork?

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5 Startup Marketing Actions to Impress Investors

Startup Professionals Musings

Concentrate elsewhere on the near-term marketing activities (which are also expensive) for this round of funding. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Get exposure for your expertise.

Marketing 106
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Social Networking Addiction Bears Fruit

Eric Greenspan

is providing funds for food, AV, security and an amazing venue at their HQ complete with every amenity one could ever need to pull off a successful meetup. I could go on and on, but in closing, my experience in using social media/networking has been short but remarkably fruitful. , YouTube and many others. ’s HQ in Burbank.

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6 Entrepreneur Recovery Steps When Profits Plateau

Startup Professionals Musings

A good many startups I know have been “successful” over a couple of years in overcoming the challenges of starting the business, including incorporation, services development, funding, and setting up operations. Take your reputation online, utilizing social media, your website, and a blog to connect to clients and make strategic alliances.