enchantment 
Startup Professionals Musings
SEPTEMBER 4, 2021
Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. I define these products and services as “solutions” (customers buy solutions to a problem), but Guy Kawasaki more generically calls them causes, meaning any new idea, company, or service.
InfoChachkie
APRIL 25, 2011
However, Guy Kawasaki’s latest book, Enchantment: The Art of Changing Hearts, Minds and Actions ( Enchantment ) is an exception. The short version of my review is: “Enchanting? If you are curious as to why a serial entrepreneur who does not generally appreciate business books gives Enchantment a thumbs-up, read on….
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Startup Professionals Musings
AUGUST 2, 2013
Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. I define these products and services as “solutions” (customers buy solutions to a problem), but Guy Kawasaki more generically calls them causes, meaning any new idea, company, or service.
Startup Professionals Musings
DECEMBER 24, 2016
Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. I define these products and services as “solutions” (customers buy solutions to a problem), but Guy Kawasaki more generically calls them causes, meaning any new idea, company, or service.
Startup Professionals Musings
JULY 1, 2012
Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. I define these products and services as “solutions” (customers buy solutions to a problem), but Guy Kawasaki more generically calls them causes, meaning any new idea, company, or service.
Startup Professionals Musings
APRIL 18, 2011
Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. I define these products and services as “solutions” (customers buy solutions to a problem), but Guy Kawasaki more generically calls them causes, meaning any new idea, company, or service.
InfoChachkie
JUNE 4, 2012
As an entrepreneur, I helped create companies which achieved two IPOs and two trade sales totaling $385 million. Hopefully this article and the accompanying six-minute video will help you avoid learning these mission-critical lessons the hard way. Attempt To License An Idea. Value is created through diligent hard work.
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