socalTECH

AUGUST 4, 2014

Pasadena-based Perfect Market , the Idealab-backed developer of programmatic advertising technology, has been acquired by New York-based Taboola. Perfect Market was backed by Comcast Ventures, Idealab, Rustic Canyon Partners, Square 1 Bank, Tribune Company, and Trinity Ventures. READ MORE>>.

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Rustic Canyon Marketing Idealab Advertising 147

socalTECH

MARCH 2, 2010

According to the filing, funding included new backer Mayfield Fund, along with prior investors Idealab, Rustic Canyon Partners, and Trinity Ventures and others. Perfect Market is a spinout of Idealab. Tags: perfect market venture capital idealab publishing content newspaper publish. READ MORE>>.

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Rustic Canyon Marketing Idealab Pasadena 145

socalTECH

JANUARY 18, 2011

The round was led by Comcast Interactive Capital, and also included Idealab, Rustic Canyon Partners, Tribune Company, and Trinity Ventures. Pasadena-based Perfect Market , which provides tools for publishers to better create value from their content, is announcing today that it has raised $9M in a new funding round.

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Rustic Canyon Marketing Idealab Social Media 147

socalTECH

MARCH 3, 2010

The firm said the round was led by Tribune Company, and also included Trinity Ventures, Rustic Canyon Partners, and Idealab. Altadena-based Perfect Market , which is developing technology to help publishers monetize their long tail content, confirmed today that it has raised $6M in a Series C funding round.

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Rustic Canyon Marketing Altadena Idealab 133

SoCal Tech Calendar

NOVEMBER 30, 2011

Matthew DeBord, DeBord Report business and economy blogger for KPCC will moderate a panel of guests featuring Benjamin Kuo, Founder and Publisher, socalTECH as well as representatives from Rustic Canyon and Idealab. See [link] (more)

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Southern California Venture Capital Rustic Canyon Capital 100

socalTECH

FEBRUARY 3, 2010

According to Elbaz, the firm has a number of very high profile investors backing the the firm, including Marc Andreessen and Ben Horowitz of Andreessen Horowitz, Bill Gross of Idealab, Danny Rimer of Index Ventures, Esther Dyson, the Founder Collective, Gunderson Dettmer, Lee and June Stein, former MySQL CEO Marten Mickos, Miramar Venture Partners, (..)

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Rustic Canyon Miramar Santa Monica Google 150

socalTECH

NOVEMBER 24, 2008

Pasadena-based Perfect Market, the Idealab startup which is looking to monetize dormant content from publishers, said this morning that the firm's CTO, Dr. Jay Budzik, has been appointed to the Board of Trustees for the Illinois Mathematics and Science Academy, by the Governor of Illinois, Rod Blagojevich. READ MORE>>

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Rustic Canyon Idealab Marketing Pasadena 100