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LA Tech Startup Innovators and Fun Facts

Tech Zulu Event

Fun Fact: Walk into their Venice-based office and you’ll find a giant giraffe (dubbed their co-founder’s “spirit animal”) stuffed in their version of a startup treehouse. Their Behavioral Marketing Platform even broke new ground at ad:tech 2011 winning an innovation award. Incubator: Amplify LA. Marketing: SteelHouse.

Startup 111
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How ZEFR Is Helping Hollywood And Brands Understand YouTube

socalTECH

Venice-based Zefr (www.zefr.com) got its start in the content world--licensing movie clips and posting them online--but soon, figured out there was a whole different opportunity in developing software tools to understand exactly what was happening on YouTube. It felt to us, once we got on the platform, that it was a crowded space.

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WESAWIT | Experience Events Through The Eyes of The Crowd

Tech Zulu Event

You take all the photos and videos and upload it on YouTube, Facebook, Vine, and other social media platforms and experience the event through the eyes of the crowd. But the list is increasing as we are supporting more and more social media platforms. MR: We always had a web presence. Plan to expand beyond the U.S.?