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5 Simple Tactics To Make Freemium Users Pay

InfoChachkie

A version of this article previously appeared in the Wall Street Journal. Anyone, including well-healed, large companies, could offer state-of-the-art technical support for free. Freemium business models are popular because they allow startups to quickly drive user adoption. Let''s face it.

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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

A blog is basically a journal (“web log”) that is published on the web. Social media marketing. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. No SEM plan means you are missing a huge marketing opportunity. Viral marketing.

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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

A blog is basically a journal (“web log”) that is published on the web. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. No SEM plan means you are missing a huge marketing opportunity. Viral marketing. Streaming video. Crowdsourcing.

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Do Not Obsess On Names – Obsess On Delivering Awesome Customer Value

InfoChachkie

A version of this article previously appeared in the Wall Street Journal. After the company became successful, the backronym , Y et A nother H ierarchical O fficious O racle was devised to by the marketing department “explain” the name’s origin to inquisitive journalists. With a name like Smucker’s, it has to be good.”

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