Startup Professionals Musings

JUNE 4, 2021

What most people don’t realize is, according to recent statistics , despite top positioning, only a quarter of sites selected comes from paid search. Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Paid search engine ranking (PPC) is just buying advertising for your business.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. All these models start with the advertiser choosing the right search keywords to match user searches. Tracking and performance reporting. Keyword research and budget forecasting.

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

OCTOBER 19, 2009

The only other ways to get discovered was to have good organic search results or to get covered by a major blog site. They looked nervous at having to speak with me impromptu and without the benefit of financial figures to scoff at, product pitches that they’ve seen 100 times and a market sizing to unpick. Page 1: Market Size.

Venture Capital 274

Venture Capital Blogging Startup Slides 274