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8 Marketing Multipliers To Boost Your Business Growth

Startup Professionals Musings

It refers to multiplication factors that occur when complementary actions or approaches are used together for greater impact. Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels.

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Why You Should Enlist a Business Mentor, Or Be One

Startup Professionals Musings

In my experience working with startups, the best approach these days is to find and use a good mentor (been there, done that). Of course, mentoring is not new – it’s been the favored way to learn arts and crafts since way back in the middle ages. But I assert that mentoring in business is making a comeback.

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5 Current Technologies Still Have Room For Innovation

Startup Professionals Musings

A common request I get while mentoring entrepreneurs is for a copy of the startup checklist they need to follow, in order to build a successful new business. Social Media. Social networks like Facebook, Twitter, and LinkedIn manage communities comprised of millions of people worldwide. I wish it was that easy.

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5 Steps To Finding The Best Investor For Your Startup

Startup Professionals Musings

Another approach is to ask the investor for references, where their involvement has made a real difference, leading to success. Do research on investor visibility via Google and social media. Through networking with other entrepreneurs, you should find one or more to visit that have relationships with this investor.

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6 Sources Of Purpose To Drive Business Success Today

Startup Professionals Musings

These authors reference real cases and real business leaders, based on their decades of experience in building companies and executive coaching. I offer here their summary of purposes and inspirations that have motivated existing business leaders, with insights from my own mentoring and coaching experience.

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8 Keys To Effective Delegation For All Perfectionists

Startup Professionals Musings

If you are in this second category, you probably don’t like the references behind your back that you are a “control freak” or a “micro-manager.” For example, non-computer types should consider delegating their social media, website, and SEO activities. For a few, delegating comes easily, maybe too easy. Listen and observe.

Startup 121
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Spotting, Nurturing and Mentoring Talent – The Power of Troy Carter

Both Sides of the Table

Influencers are inundated with requests for their time and have to develop filters of whom they trust and therefore who can refer them deals. So Troy and Lady Gaga were amongst the earliest artists that turned to social media and tech platforms to break out. It’s the same story.

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