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Convertro Launches New Product

socalTECH

The firm said its product provides "attribution credit" to those assets--which it calls owned media assets--even though those third party sites do not support first party analytics tags. Convertro is trying to better track conversions and visitors, and attribute those to different online advertising and outreach.

Product 145
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Interview With Mike Mothner, Wpromote On Growth, Acquisitions

socalTECH

The area which probably is really attuned to your readers, is we also serve many mid-market, growth oriented companies that are looking to grow and acquire customers, with paid and earned digital channels, paid search, paid media, social, email, and organic SEO, as well as digital PR and content.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

This latest wave in this transformation has been enabled by a number of sophisticated technology companies, including: Burstly , Coull , Collider Media , GraphEffect , SteelHouse , RingRevenue , GumGum , and DataPop. If you haven’t already subscribed yet, subscribe now for. free weekly Infochachkie articles!

Content 171
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Interview with Robert Blatt, MomentFeed

socalTECH

There are hundreds and thousands of representation of companies on Facebook, Google, Apple, and Yelp, in paid search and through social experiences. The second area, is that while we've grown pretty rapidly, we've grown the headcount in sales and marketing very slowly.

Google 127
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Social Search – What Entrepreneur Needs To Know

InfoChachkie

Social Media has been traditionally seen as branding medium, but that seems to be shifting this year. I’ve seen some smaller retailers execute very innovative strategies, such as posting items for sale on Instagram to the first person who emails them. John Greathouse : Albert, thanks for taking the time to chat.

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. For businesses like this, finding new ways to drive more of these high-value inbound sales calls is key. Those are the two main criteria.

Marketing 209