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7 Ways To Promote Your Services Business By Blogging

Startup Professionals Musings

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.

Blogging 135
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6 Keys To Preserving A Positive Business Image Online

Startup Professionals Musings

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

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The Planned Iteration Startup Launch Minimizes Risk

Startup Professionals Musings

The traditional mode of starting a company has been to plan a serial process, where you complete once all the steps, leading to the “big bang” launch of the company. If you launch fast, you can be working with real customers in 4-6 months from your start, rather than 1-2 years. Use social networking to start the wave.

Startup 101
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10 Keys To A Credible and Trusted Internet Web Domain

Startup Professionals Musings

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Web 117
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Every Startup Should Assume Pivots Will Be Required

Startup Professionals Musings

The traditional mode of starting a company is to plan a serial process, where you complete once all the steps, leading to the “big bang” launch of the company. If you launch fast, you can be working with real customers in 4-6 months from your start, rather than 1-2 years. Use social networking to start the wave.

Startup 105
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Interview with Sam Rogoway, Near Networks

socalTECH

Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service. What is Near Networks? We've also found that online video really helps with search engine optimization.

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7 Recommendations For Building Your Brand With A Blog

Startup Professionals Musings

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.