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Most technology startups seem to be funded by product people or business people. Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I boil it down to this: sales people are sales people. Here are mine.
A while back I wrote a bunch of posts on Sales & Marketing and have been meaning to get back to that theme for a while. Even if you don’t have “direct&# sales I would tell you that “everything is a sale&# including fund raising, hiring, getting press and doing business development. You learn by asking.
Most technology startups seem to be funded by product people or business people. Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. We focused together on improving our sales methodology, our training and our comp plans.
You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. An obvious example would be in sales. You’re also learning directly about the skills of your sales staff by observing them in action.
The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. But the “no sales people” mantra isn’t what I’m here to take on. I believe it’s flawed.
It influenced a generation of tech marketers. The book popularized the technology adoption lifecycle curve that originally came out of Iowa State University shown below. So the early part of a technology company is about finding your hard core group of early adopters and making them passionate about your products.
As noted in Alliances , startups with compelling technologies can often form an alliance of partners around their unique solutions. Being the first partner may also allow the BDC to influence your technological development and conform it more closely matches its technology roadmap. An Alliance Of Two.
On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
On the other hand, if you are into solar technologies, there is probably an advantage to being in Phoenix or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
On the other hand, if you are into solar technologies, there is probably an advantage to being in Phoenix or a similar location. Maxwell Wessel, in a recent article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
Therese Tucker: My background is technology. It's unusual to have a CEO from the technology side, they're usually from sales. How much competition is there in this space with people like Oracle, SAP, etc? You'd think that SAP would have a module, or surely Oracle has a module. Therese Tucker: Here's the difference.
On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
For decades the “layering&# of technology has allowed us to develop IT systems and networks in a specialized way that let’s best-of-breed technology solutions to emerge at each layer of the stack and to allow people with different skill sets to specialize in key areas without having to have competence in every technology arena.
Growth will slow, partly due to internal limits and partly because the company is starting to bump up against the limits of the markets it serves.” It might be for technical reasons or it might be for customer adoption reasons. That leverage technology or drive change. In revenue terms our first two years of sales were $2.1
Loading… Tech. SIGNIFICANCE PASSING-MENTION. --> Tech Titans Hit the Beach As Silicon Valley moguls go on a home-buying spree in Los Angeles, theyre reshaping the real-estate landscape. The tech industry is going south. Prices are soaring in the beachfront communities tech types favor, and rents in these.
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