Sales Screening Summary Venture Capital 
Both Sides of the Table
MAY 13, 2018
The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. In sales there are also three rules: Qualify, qualify, qualify.
Both Sides of the Table
MAY 24, 2018
If you’ve read any of my ongoing series on fund raising from venture capitalist (episode 1?— ?controlling controlling your psychology ) you no doubt have heard me say that raising capital is a sales & marketing process. VC Partnerships Start by understanding how many partners are at the firm you are approaching.
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Both Sides of the Table
JANUARY 13, 2011
I recently filmed a show for This Week in Venture Capital in which I talked about how to prepare for a VC meeting: whom you’ll meet, who should attend from your side, what materials you should bring and how you should run the meeting. I wrote the summary notes in this blog post. I funded them 8 weeks later.
Both Sides of the Table
JULY 6, 2015
Many people are too cautious in sales processes and as a result when they present their solutions they end up sounding milquetoast and undifferentiated from anybody else in the market. I recently wrote about the three rules of sales. In sales we often call these USPs (I wrote about them here: Unique Selling Propositions ).
Both Sides of the Table
JANUARY 16, 2012
And of course I’ve sat on the other side of the table: As a VC. This is not just the perspective of a VC although I can’t say I have zero VC bias. This is not just the perspective of a VC although I can’t say I have zero VC bias. Executive Summary. Three rules in sales: Why buy anything?
Both Sides of the Table
SEPTEMBER 20, 2009
This is part of my ongoing series, “ Pitching a VC.&# Getting a meeting with a prominent angel or VC is difficult enough. Some advice on how to do that was covered in this link – Getting Access to a VC. If you haven’t read how to build VC relationships and demonstrate traction make sure to read it.
Both Sides of the Table
MARCH 6, 2011
I was saying that I was happy it was all out in the open because I felt at least everybody could now understand the issues & opportunities from the perspectives of angels, entrepreneurs and VCs. Let’s be clear: AngelList doesn’t scare a single VC I know. But it’s not cutting VCs out. It is additive.
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