Startup Professionals Musings

MAY 12, 2021

Getting customer attention often takes more innovation today than solving the tough technical problems. As a business adviser, I still see too many new venture founders who skimp on their marketing focus, or start too late. You won’t need the multiple follow-ups and time to close new sales.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Both Sides of the Table

JULY 23, 2013

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. I have published many of these PR Tips before. I have published many of these PR Tips before. It is neither.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

Tech.Co

MAY 22, 2018

Try to compile all the different types of questions you could be asked about your business, like technical details, financial assumptions and projections, marketing, IP, etc., I would advise trying not to get into an argument with an investor. and prepare a response. In fact, plan on them challenging your solution and data points.

Tips 70

Tips Help Slides Technical Review 70

Jason Nazar

APRIL 7, 2011

You take no interest nor show any curiosity in how technical systems are built or maintained, and Engineering is the least valued/respected part of your organization. Are words like “Conversion, Sales, Revenue Optimization” dirty language at your parties? The WannaBe Board of Advisor. Self-Entitled Social-Media HotShots.

Technical Advisors 112

Technical Advisors Startup Social Media Ideas 112