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Solving for Banner Blindness. Solve Media.

Both Sides of the Table

But as we’ve all gotten used to the standard “banner&# across the top of our screens or the “sky scraper&# along the right-hand side we’ve trained ourselves not to look there any longer. Normalizing ad units obviously has a benefit. The industry is taking different approaches to the problem. I know, I know.

Media 288
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Fonality: More Than A Business Phone System, with David Scult

socalTECH

Editor''s note: we''re cross posting this on our Texas site, as Fonality is split between Culver City and Plano, Texas. You can even listen in, as a training technique, to those calls. We spoke with David Scult , the company''s CEO, to learn more about what the company is doing nowdays. What does Fonality do?

IP 138
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Interview with Zach Zalon, Super Hi-Fi

socalTECH

We did sports for Madison Square Garden, for the Kicks and Rangers; we did consumer finance for Experian and for Citibank; we built sites for Johnson and Johnson, including the number one diabetes app. Zach Zalon: As we needed to grow our digital agency, we started to expand into all sorts of digital fields.

Startup 113
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How FilmBreak Is Bringing Data and Analytics To Hollywood, with Darren Marble

socalTECH

The beauty of platform is fans are signing into Facebook when fans engage with films on our site, and those film makers are collecting valuable data and page profiles on their audience. I was selling products to Live Nation, Demand Media, Kelly Blue Book, Rovi, and the Screen Actors Guild. That's great training for the startup world.

Hollywood 256
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Interview with Zack Zalon, Super Hi-Fi

socalTECH

We did sports for Madison Square Garden, for the Kicks and Rangers; we did consumer finance for Experian and for Citibank; we built sites for Johnson and Johnson, including the number one diabetes app. Zack Zalon: As we needed to grow our digital agency, we started to expand into all sorts of digital fields.

Startup 100
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Seth Sternberg – Meebo

Both Sides of the Table

Unlike those IM clients with a small (ineffective) footprint, Meebo experience is a website and a full page screen. Because you put ads in front of user for a long time and cover the whole screen Meebo click-rates are very high. The bar brings chat to the website and sites have seen share rates double using the bar. For Meebo 1.3%

Startup 286
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63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

Charlie Capen is co-founder of HowToBeADad.com , an entertainment site and dad blog for “parents, soon-to-be parents and people who have no desire to procreate, whatsoever.” The site features running commentary and visual diagrams on the idiosyncrasies of fatherhood, parenting missteps and his own adjustment to having children.