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Oro Debuts New Ecommerce Marketplace Software

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West Hollywood-based Oro, Inc., a developer of e-commerce software, says it has launched a new product, OroMarketplace. The new software is aimed at the B2B marketplace market.

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Goodyear Launches Pilot Program With LA's Borrow

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The software will forecast and automatically schedule tire maintenance and replacement. Borrow--based in West Hollywood--provides short term, fully electric car subscriptions, and currently has 80 customers on the road -- it expects to have 750 cars in service by the end of the year.

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Snoop Dogg's Casa Verde Capital Funds Green Bits

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West Hollywood-based Casa Verde Capital , the new, $45M investment fund run by rapper Snoop Dogg, is one of the investors in a software developer developing code for running cannabis businesses.

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Backstage Capital Launches New Startup Accelerator In LA

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West Hollywood-based Backstage Capital , a venture capital investor which focuses on minorities--including women, People of Color, and LGBT founders, said recently that it has launched the Backstage Accelerator , a three month, startup accelerator which will provide in-person resources and support to its portfolio of companies.

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OroCommerce, Founded by Magento's Founders, Launches Ecommerce Platform

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West Hollywood-based OroCommerce , a new startup founded by Magento's Yoav Kutner and Roy Rubin, said today that it has launched a new e-commerce platform specifically aimed at B2B e-commerce. OroCommerce also says it integrates with existing ERP, CRM, and product information software and tools. READ MORE>>.

Platform 100
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Orbitera Acquired By Google For More Than $100M

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West Hollywood-based Orbitera , which develops cloud-based software for managing leads, trial subscriptions, and billing, has been acquired by Google , Google said on Monday. Financial terms of the acquisition were not disclosed. Orbitera was backed by only $2M in a seed funding it received a year ago from Resolute Ventures.

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Orbitera Gets $2M For Cloud Billing, Sales

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West Hollywood-based Orbitera , a developer of a cloud-based software product to help companies the sales of cloud-based software and services, including managing leads, trial subscriptions, billing, and operations, has raised $2M in a seed funding round. The company disclosed the funding Thursday. READ MORE>>.