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How to Profit: “Thank You Metrics” – Community First, Money Second

Tech Zulu Event

Being that the theme of the night was community, it was perfect that the event was held at CoLoft , a workspace in Santa Monica that focuses on start up entrepreneurs. Noah has what I believe he called “Thank You metrics”. I was fortunate enough to meet the founders of CoLoft, Cameron and Avesta , before they had opened. I resisted.

Metrics 87
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4 New Customer Loyalty Rules Drive Business Success

Startup Professionals Musings

Most existing metrics and analytics for measuring customer satisfaction and loyalty, including the popular Net Promoter Score (NPS), don’t distinguish between recommend messages to others (word-of-mouth), detract messages or no message at all. Traditional marketing efforts (advertising and promotions) are still important.

Customer 100
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Customer Experience Controls Business Growth Today

Startup Professionals Musings

Most existing metrics and analytics for measuring customer satisfaction and loyalty, including the popular Net Promoter Score (NPS), don’t distinguish between recommend messages to others (word-of-mouth), detract messages, or no message. Traditional marketing efforts (advertising and promotions) are still important.

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Should Startups Focus on Profitability or Not?

Both Sides of the Table

” I mention journalists here because they perpetuate the myth that focusing on profits is ALWAYS the right answer and then I hear many entrepreneurs (and certainly many “normals”) repeating the same mantra. I have had this discussion with many a first-time entrepreneur. If you don’t, somebody else WILL!”

Startup 418
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amSTATZ Social Network For Fitness Gurus, Athletes & Events | Interview With Founder

Tech Zulu Event

As an employee of the NBA’s Brooklyn Nets from 1999-2003 and of the Indianapolis Pacers from 2003-2008, I learned first-hand from the likes of Rod Thorn, Byron Scott, Jason Kidd and Larry Bird about the importance of leading by example and keys to assembling a championship-caliber team. Sergey Belyankin is our Chief Technology Officer.