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Traditional marketing vs. social engagement

Berkonomics

Although there is still a place for display advertising in this new world, increasingly small businesses are discovering that creating buzz and engaging their audiences through social media are more powerful and cost effective. The old “seven impression” model. Using influencers to tap their massive group of followers.

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Turn “broadcast” into “engagement.”

Berkonomics

Although there is still a place for display advertising in this new world, increasingly small businesses are discovering that creating buzz and engaging their audiences through social media are more powerful and cost effective. Create groups in Facebook, followers on Twitter, a comments section on your blog or website, and more.

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10 Qualities That Will Make You Stand Out In Business

Startup Professionals Musings

In her classic book on this subject, “ The Essentials of Fabulous ,” Ellen Lubin-Sherman, who has been tracking fabulous people most of her life as a writer and journalist, tried to net it out. Have a big bandwidth. Can you talk, with equal engagement and respect, to your company’s CFO and the guy who pumps your gas? Be vivid virtually.

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10 Entrepreneur Attributes That Will Make You A Star

Startup Professionals Musings

In her classic book on this subject, “ The Essentials of Fabulous ,” Ellen Lubin-Sherman, who has been tracking fabulous people most of her life as a writer and journalist, tried to net it out. Have a big bandwidth. Can you talk, with equal engagement and respect, to your company’s CFO and the guy who pumps your gas? Be vivid virtually.

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10 Qualities That Will Make You An Entrepreneur Idol

Startup Professionals Musings

In her classic book on this subject, “ The Essentials of Fabulous ,” Ellen Lubin-Sherman, who has been tracking fabulous people most of her life as a writer and journalist, tried to net it out. Have a big bandwidth. Can you talk, with equal engagement and respect, to your company’s CFO and the guy who pumps your gas? Be vivid virtually.

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10 Entrepreneur Qualities That Tag You as Fabulous

Startup Professionals Musings

In a recent book on this subject, “ The Essentials of Fabulous ,” Ellen Lubin-Sherman, who has been tracking fabulous people most of her life as a writer and journalist, tried to net “it” out. Have a big bandwidth. Can you talk, with equal engagement and respect, to your company’s CFO and the guy who pumps your gas? Be vivid virtually.

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Interview with Robin Richards, CareerArc

socalTECH

com, and Vivendi Universal Net USA, where he was also CEO. So, by pushing these job opportunities quickly to people, through a text, or email, as they occur, they have the opportunity to take their resume and quickly go to the top of the pile. Richards also has been an active angel investor in local startups. What is CareerArc?

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