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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Exactly what is that customer experience that every modern marketer is talking about, and how do you measure it? Exploit your product and service differences. Detractors.

Custom 85
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GrubMarket raises $60M as food delivery stays center stage

TechCrunch LA

Companies that have leveraged technology to make the procurement and delivery of food more accessible to more people have been seeing a big surge of business this year, as millions of consumers are encouraged (or outright mandated, due to Covid-19) to socially distance or want to avoid the crowds of physical shopping and eating excursions.

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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

Gross Burn vs. Net Burn. Burn rate in case you don’t know is the amount of money a company is either spending (gross) or losing (net) per month. (it Net burn is the amount of money you are losing per month. I often see companies burning $100,000 per month (net) looking to raise $6-8 million.

Startup 383
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7 Government Small Business Grants to Apply For in May 2024

Tech.Co

8(a) Business Development Program For: Socially and economically disadvantaged business owners Funding limit: $7 million for acquisitions assigned manufacturing NAICS codes and $4.5 million for products and services, and $5.5 Learn more about WOSB, and how to apply here. Learn more about the grant, and how to apply here.

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Funraise Creates $600K Fund For Nonprofits

socalTECH

To launch the grant effort, Funraise said it is offering up grants for such hing as a year of free office space at WeWork in Southern California, $25,000 in Apple products, a $25,000 cash grant, brand marketing consultation from Ideation, a high net worth pitch to 10 philanthropists, and more. READ MORE>>.

Funding 113
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Pledgeling's James Citron: Every Business Should Be A Social Enterprise

socalTECH

Citron previously founded and sold Mogreet, a developer of mobile marketing software, among other ventures. However, as it happened, we went into due diligence and got a term sheet to sell the company on my month off. What is Pledgeling? I'm thinking I'm going to have this life changing moment.

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Are Business Plans Still Necessary?

Both Sides of the Table

People mistook extra doses of Ajax for a successful product. The last couple of years has also seen the huge initial success of Ycombinator, the Lean Startup and many other product driven approaches to going to market. I have seen really great product people espouse the death of the business plan. Do so at your peril.

Web 2.0 334